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Big problems – small solutions

Mobile devices contribute more and more to the every-day life. Their abundance and rapid development has led to very short product life-cycles which cause quality, health and recycling problems, and customers start to look for better and more sustainable alternatives (http://awesome.good.is/transparency/web/1010/green-brands/flat.html).

All major mobile product manufacturers nowadays use generic platforms instead of custom designs. They can shop around for platforms that fit their complete product portfolio and roadmap best, and also change platform and component suppliers since they all are designed to fit generic platform architectures. This change in design methodology make it much easier and faster to introduce and establish new technologies that are smaller, more powerful, environmentally friendly, flexible and future-proof – exactly what is needed now.

Sustainable engineering of consumer devices means a much reduced amount of production waste, careful choice of good commodity components, integration of technologies with robust and scalable performance , and in general designing for a life together with the customer rather than a brief financial transaction.

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